Our Story

‘Entice, KGK 1905’ is a captivating tale of exquisite designs, timeless creations, divine luxury narrated by an unparalleled legacy. It blends the highest form of aestheticism, elegance and style that reflects the rare combination of classical and contemporary influences. Entice Jewels manifests finesse, brought to life by international designers & craftsmen with a promise of exclusivity that complements the conviction of the wearer.

An Exceptional Legacy

Upholding a legacy of the finest craftsmanship for over a century, 'Entice, KGK 1905’ is a fine jewellery flagship brand by KGK Group that was launched in 2004. Groups robust presence across the value chain, covering the entire spectrum of mines to brands that includes mining, sourcing, manufacturing and distributing colored stones, diamonds and jewellery plays a vital role in strengthening the brand value of Entice. As a result, Entice offers an unforgettable experience to its patrons.

Our Inspirers

Mr. Sanjay Kothari

Vice Chairman, KGK Group

The beginning of the luxury jewellery brand, Entice, was spearheaded by Mr. Sanjay Kothari, Vice Chairman of KGK Group, an internationally acclaimed gems and jewellery conglomerate. Dynamic and passionate, he embodies four generations of entrepreneurial zeal. Under his guidance, the company has progressed from mining to manufacturing, and from marketing to distribution and retail in the gemstone, diamond, and jewellery industry. His vision and fortitude took KGK to a higher pedestal by launching a flagship fine jewellery brand, "Entice," in Hong Kong, Dubai and India. With his in-depth industry knowhow, he is successfully engaged in making Entice a place that is elegant, superior, and unique. Following his vision, Entice creates a pristine environment for clients to indulge in the luxurious experience of wearing treasures and choosing heirlooms.

Mr. Prashant Surana

Executive Director, Entice

With a career spanning over 16 years as a successful entrepreneur Mr. Prashant Surana has amassed an illustrious experience of handling myriad projects predominantly into fine jewellery retail. He has come a long way in devicing and managing different dynamics of gems & jewellery industry. His graduation in gemology and GIA certification complements his strong competence and business acumen. He received admiration for his contribution in uplifting his inherited know-how of globally acclaimed Surana Group. Today, as a ED and CEO of Entice, his vision and foresight empowers patrons with irresistible and timeless creations. Under his leadership Entice has significantly evolved as a promising retail brand. Not just ethics but his exceptional industry aptitude coupled with his ambition to be successful makes him far more distinctive.

Mrs. Manju Kothari

Creative Director, Entice

Mrs. Manju Kothari, Creative Director of Entice, is a gifted and creative professional with astute business acumen along with sensitivity towards aesthetics. Born with jewellery in her blood, daughter of the famed traditional jewellers of Jaipur, Mrs. Manju Kothari lived amongst traditional kundan meena jewellery, fine art, and classical music. She moved to Hong Kong post-marriage to explore a new world of jewellery- contemporary, classic, and high on technology. The inheritance of art and finesse gave her the ability to visualize and design fusion jewellery with a perfect balance of Indian philosophies and contemporary outlook. Classic and elegant, her jewellery reflects her own personality. Mrs. Kothari heads design and product development at Entice Hong Kong, with a team of talented in-house designers.

Our Boutiques

Jaipur

MI Road Jaipur, India

Mumbai

Borivali (E), Mumbai, India

Hong Kong

Peninsula Square, Kowloon

Dubai

Almas Tower

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JAIPUR | MUMBAI, BORIVALI, VASHI | INDIA
HONG KONG
DUBAI
Botswana

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